Hi,
Behind every great speech is a great speech writer. Obama has Jon Favreau; JFK had Ted Sorenson, and the world’s most successful ever CEO; Jack Welch had Bill Lane. You may think that is cheating, but even Barry Manilow didn’t write the song 'I write the songs'.
Jon Favreau is the Director of Speechwriting for Obama. He worked for John Kerry’s Presidential campaign in 2004 and rose to the position of Deputy Speechwriter. He became friends with Obama, and Obama once referred to him as his “mind reader.” That is exactly what a great speech writer must be. Favreau understands Obama’s thoughts, and he conveys those thoughts in words that Obama normally speaks. Off-the-shelf speeches never work because they don’t represent the soul of the speech giver. Favreau’s work with Habitat for Humanity and other civic duties showed Obama that they shared a common bond and understanding of what makes a better community and a better world. Obama and Favreau make a terrific team.
Tomorrow, I will reveal why I wrote about the former First Lady, Betty Ford in this book.
PS: 'HOW TO GIVE A BETTER SPEECH THAN OBAMA and change your world' - is available on iTunes and Amazon NOW!
Kellcomm, Princes Exchange,Princes Square,Leeds, LS1 4HY, United Kingdom
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