Would you like to discover the secrets of the World’s greatest sales people? These are the people who sold to themselves, sold to their partners, sold to their investors, and sold to a world that applauded. Darren Kelly reveals the personal success stories of the names behind Apple, Microsoft, McDonalds, Nike, The Trump Organisation, Wal-Mart, Sony and Estee Lauder. Kelly reveals the traits that set these people apart from the rest, and he shows you how you can develop each of these traits in a matter of moments. This unique book is essential if you want to raise your game, your sales and your income.
A sample from Chapter 4 - Strong Personal Values
Knight made his first sales of the new trainer from the back of his car at race meetings across Northwest USA. By 1969, his sales success allowed him to resign from his accountancy job, and he was now able to work full-time for Blue Ribbon Sports. The company started to grow, and a new name was suggested to fit with the plans for the brand. Nike is named after the Greek winged goddess of victory. Nike, the daughter of the giant Pallas was known by the Romans as Victoria, a name meaning victory. Knight revealed it was his friend Jeff Johnson, who suggested the name Nike for the company that was born in 1971. Other marketing costs were also kept low when a girl called Carolyn Davidson designed the famous swoosh logo for a paltry $35.
More samples soon.
Darren Kelly
KELLCOMM
The Communication Experts
Leeds
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